The problem
What this fixes
The traffic lands, but it does not convert. The hero buries the offer, the eye has no clear path, the proof is scattered, and the call to action competes with five other links. The page is busy, not persuasive.
What is included
Scope of a landing page refinement
Hero rebuild
The offer, the proof, and the primary action made unmistakable above the fold.
Section order and flow
Sections sequenced so attention moves in one line from promise to action, with secondary paths demoted.
One clear CTA
A single primary call to action carried consistently, with the visual weight to match.
Responsive and fast
A clean build that holds on mobile and keeps the hero as the fast-loading focal point.
| Checked before we call it done | Standard |
|---|---|
| Above-the-fold offer | Clear in 5 seconds |
| Visual path to CTA | One primary action |
| Section hierarchy | Sequenced, not stacked |
| Mobile layout | Refined, no overflow |
| Load focus | Hero is the priority |
Questions
Landing Page Refinement FAQ
Do you write the copy too?
We refine and reorder the copy you have for clarity and hierarchy, and we will flag lines that undercut the offer. Net-new long-form copywriting is a separate scope we can quote.
Can you work from a Figma design?
Yes. Send the Figma file or a screenshot and the live URL. We refine toward the design and rebuild it as clean responsive code. See our Figma-to-code cleanup service.
What if I have an A/B test running?
We can deliver the refinement as a clean variant so you can test it against the current page rather than replacing it outright.
Ready to make your site look finished?
Send a screenshot and get a free, marked-up CSS review. See exactly what we would fix.